Jaguar reveals Formula E name and livery

Jaguar has taken the wraps off its new Formula E car, revealing the team’s official name, vision, title sponsor, driver line-up and electric racing livery.

From this October, Panasonic Jaguar Racing will compete in the third FIA Formula E season with the first all-electric Jaguar racing car in history: the I-TYPE 1.

At the launch event at the Jaguar Collections Centre, the new I-TYPE 1 made a dramatic debut driven by the team’s official reserve driver Ho-Pin Tung and outlining the brand’s commitment to ‘Race To Innovate’ – a mission to change the perception of electric vehicles, to develop new electric technology and to inspire future generations.

Jaguar detailed its partnership with Panasonic that will see the leading electronics and automotive technology company partner with the Jaguar Racing Formula E team to develop a future that promises to push the boundaries of electric technology in a performance environment. In addition, Jaguar was pleased to announce Lear Corporation will join the team as an Official Team Partner.

“Today marks a new chapter in the history of Jaguar Racing,” said Gerd Mäuser, Chairman of Panasonic Jaguar Racing. “As the first premium car manufacturer in Formula E we are proud to be back in top level motorsport. The future is changing and we’re part of that change. We can’t wait to begin racing competitively in inner city locations inspiring a whole new generation of @JaguarRacing fans to join us on this exciting journey. Formula E is the perfect platform to inspire the next generation.”

Nick Rogers, Executive Director, Product Engineering at Jaguar Land Rover, underlined the important role Formula E will play in developing next generation electric vehicle technology and the importance of electric vehicles in Jaguar Land Rover’s future product portfolio. “Over the next five years we will see more changes in the automotive world than in the last three decades,” he said. “The championship will enable us to engineer and test our advanced technologies under extreme performance conditions. We will apply this vital knowledge as part of our real world development. At Jaguar Land Rover we employ 9,000 engineers and the team will draw on these engineers to extract data and push the boundaries of electric technology in a race environment.”

The Panasonic Jaguar Racing team has successfully completed 21 days of testing, up to and including the last Formula E public test at Donington Park Circuit.

“We want to be successful on and off the track,” said James Barclay, Panasonic Jaguar Racing Team Director. “We know that the challenge will be strong – our competitors have a two-year head start. We will be keeping our expectations in check in our first season. Ultimately we’re here to win but we’re here to innovate too. I would like to thank Jean Todt and his team at the FIA and Alejandro Agag and his team at Formula E for their vision in building this innovative series and for their help and support over the last 12 months with Jaguar’s entry.”